Thursday, June 5th
8:30 - 9:00 am A Global Look Into the Future of Sustainability -- Mark Lee, CEO, SustainAbility
9:05-9:45 am Building a Sustainable Brand at Gap Inc. -- Kindley Walsh Lawlor, Sr. Director, Strategic Planning & Environmental Affairs, Gap Inc. with Monica Oberkofler, Director Strategic Planning and Communications, Social Responsibility Franky Mo, Senior Manager Environmental Affairs, and Traci Passero, Manager Banana Republic Brand Communications
9:50 - 10:20 am The Hewlett-Packard’s Sustainable Brand Journey -- Doug Vaughan, Vice President, Brand & Strategic Initiatives, Imaging and Printing Group, Hewlett-Packard Company
10:25 - 10:50 am NETWORKING BREAK
10:55 - 11:25 am Johnson Controls: Global Rebranding for Sustainability -- Monica Levy, Executive Director, Branding and Corporate Communication, and Darryll Fortune, Global Public Relations Director, Johnson Controls
11:35 - 12:15 pm The Power of Culture Leading Organizations to Create Social Change -- Robin Raj, Citizen Group and Jordan Harris, CEO, Ozocar Innovations in Sustainable Packaging -- Moderator: To Be Announced, Panelists: Mark Brodeur, Nestle Purina, David Rieser, Georgia Pacific, Chad Smith, Earthbound Farm How A Take-Back Program Can Improve the Environment, Your Company’s Image and the Bottom Line -- Moderator: John Shegerian, Electronic Recyclers International with Brenda Mathison, Best Buy; Tatyana Kjellberg, Hewlett-Packard An Inside Look at Johnson Controls’ Global Rebranding Process -- Monica Levy and Darryll Fortune, Johnson Controls
12:30 - 1:45 pm CLOSING SESSION: Leading From the Heart -- Jonathan Goldblatt, CEO, GOOD Magazine, in conversation with Martin Melaver, CEO, Melaver, Inc. and Charlena Miller, Brand and Marketing Visionary, Burgerville, The Holland, Inc.
2:00 - 5:30 pm POST CONFERENCE ACTIVITIES! Plan to stay on in beautiful Monterey and join us for one of the following adventures: Tour a local wind farm, visit Earthbound Farms, take an eco-friendly whale and dolphin watching tour. Or, take a dive trip, join friends for a round of golf, or join the Sustainable Life Media team for a volunteer beach clean up! Whatever you decide, this is a terrific chance for you to continue conversations you've started at the conference, allow all the learning and inspiration from SB'08 to settle in, and for your own next steps to begin to formulate. You owe it to yourself -- and to your business!